single-person household

2020 Census: Fast-Changing Households Hold Keys To 2030

Land 08.17.21

2020 Census: Fast-Changing Households Hold Keys To 2030

An underlying, strategically critical question for market-rate housing leaders: How geared are their organizations, designs, land plans, and price offerings for 'explosive' diversity in household composition?

Take Demand From These Buyers For Granted At Your Peril

Marketing & Sales 10.19.21

Take Demand From These Buyers For Granted At Your Peril

Focus these days zeroes in on the crush of capital flooding into residential real estate. However, it would be a mistake to lose track of an equally unpredictable business force-factor: Who will buy?