TBDMarketing & Sales

Demystifying post-COVID customers means sailing uncharted seas of engagement, nurturing, service and delight. It's also the key to success.

In One Fell Swoop, Dream Finders Joins Building's Big Leagues

Land

In One Fell Swoop, Dream Finders Joins Building's Big Leagues

Patrick Zalupski's latest coup -- landing a $475 million deal for Texas powerhouse MHI Partners -- underscores a meteoric rise to multiregional relevance as a homebuilding power player.

Pandemic-Era New Normal Segments: 50+ Is The New 55+

Marketing & Sales

Pandemic-Era New Normal Segments: 50+ Is The New 55+

As Dream Finders Homes unveils its active adult game plan, it starts by including a spryer customer set. Here's why that's a game-changer.

BRIEFS

07.06.21

The Builder's Dilemma: Defeatism Or Determination

Post-pandemic post-traumatic stress crops up as a risk to morale and focus in the ranks among builders as they encounter an unending barrage of real-time challenges. The moment will redefine housing's leaders.

07.01.21

As Wage Vs. Price Wedge Widens, Interest Rates Matter More

The pace of price increases is faster than wage growth in many places, exposing a fault line defined by historically low interest rates to narrow the gap to attainability.

06.24.21

America's Covid Baby Bust Means The Future Has Arrived Early For Homebuilders

Demographics, the structural basis for long-range optimism in residential investment, real estate development, construction, distribution, and related manufacturing and partner businesses, has suddenly hoisted a Jolly Roger.

06.09.21

Mood Craters: Torrid Turning To Cool? Is That A Good Thing?

As price trends price-out more buyers, the role of customer care and learning around the buyer's journey meaningfully changes. It's a risk or an opportunity.

05.06.21

Five Days To Go: ATTOM Data Click Maps Sellers' Hottest Days

ATTOM Data unveils its latest data on which days of the year stars align for homesellers' listings.

03.19.21

Moving-Target Relocations: Truck-Loads Of Mobility Data

Atlas Van Lines, U-Haul, and United Van Lines' perennial truck-race for earned media attention on America's migration took on pandemic proportions as COVID-19 impacts spread into 2021.

The Price, Pace, Profit Plot Thickens In A Murky Outlook

Marketing & Sales

The Price, Pace, Profit Plot Thickens In A Murky Outlook

Here's why builders are hoping existing home inventory trends continue upward -- for at least the rest of 2021.

What Builders And Their Partners Need To Know About Hybrid Life

Architecture

What Builders And Their Partners Need To Know About Hybrid Life

One of business's pandemic-era buzzwords is both all-important and transitory. There's no way around addressing it, and yet, one day, its meaning will fade.

Look Who's Selling: The 2020s Baby Boom Pivot Has Arrived

Marketing & Sales

Look Who's Selling: The 2020s Baby Boom Pivot Has Arrived

Just as millennials' latent family-formation awakening has galvanized single-family demand, a Baby Boom age 55-to-75 analog -- extended family formation -- will transform resales and ignite the 2020s housing economy.

New Open-Source X Lab Market Looks To Cut 6% Commissions

Marketing & Sales

New Open-Source X Lab Market Looks To Cut 6% Commissions

An open-sourced power-of-information platform would give consumer sellers and buyers more sway, more savings, and less friction in one of life's anxiety-filled experiences: Property transactions.

As Delta Surges, What's Next For Global Buyers of US Homes?

Marketing & Sales

As Delta Surges, What's Next For Global Buyers of US Homes?

Here are the states where global demand for U.S. homes and properties matters most in a living-with-COVID-19-environment.

'A Deal Is A Deal' When Builders Abide By A Contract, No Matter What

Marketing & Sales

'A Deal Is A Deal' When Builders Abide By A Contract, No Matter What

Here's a homebuilder story worth retelling -- ICYMI, or not.

Crystal Ball Olympics In Swing As Pundits See A Turn In Housing

Marketing & Sales

Crystal Ball Olympics In Swing As Pundits See A Turn In Housing

Rumors of the demise of the current housing run-up are premature. Let's unpack what we're hearing and what we know.