TBDNew Home Sales
Leadership
Incentives: They're Not All Only About Price, ... But About Value Too
The power of incentives to trigger sales can work not just for would-be home shoppers who've been priced out, but for discretionary buyers who're psyched out of partaking as prices show weakness.
Capital
Squeeze On Privately-Capitalized Builders Tightens As Market Slows
As property valuations take a hit, a sudden glut of specs due to cancellations can trip a covenant, which can domino into a cash-flow crisis for builders without a back-up stash of ready money.
Leadership
Why The Next 150 Days Matter So Much As Builders Seek Equilibrium
Here's three ways the markets will give clear answers to questions about where price and pace ratios may settle. The caveat is, solving for clarity won't solve for the market's contraditions.
Leadership
Here's The Top Line On What TBD Survey Respondents Expect Next
Frank Anton looks at the data from our very first online rapid survey and concludes, 'yeah, but ... ' Bottom line, though, the numbers support a case for confidence.
Together with
Kohler
Leadership
Builders Jockey To Corner Share Gains In Fast Tightening Markets
Week to week and day to day changes in data on sales pace, community absorptions, concessions and incentives, and cancellations add 'headline risk' as a challenge on top of economic forces.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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New Home Sales
Leadership 09.28.22
Incentives: They're Not All Only About Price, ... But About Value Too
The power of incentives to trigger sales can work not just for would-be home shoppers who've been priced out, but for discretionary buyers who're psyched out of partaking as prices show weakness.
Capital 09.16.22
Squeeze On Privately-Capitalized Builders Tightens As Market Slows
As property valuations take a hit, a sudden glut of specs due to cancellations can trip a covenant, which can domino into a cash-flow crisis for builders without a back-up stash of ready money.
Leadership 08.05.22
Why The Next 150 Days Matter So Much As Builders Seek Equilibrium
Here's three ways the markets will give clear answers to questions about where price and pace ratios may settle. The caveat is, solving for clarity won't solve for the market's contraditions.
Leadership 07.28.22
Here's The Top Line On What TBD Survey Respondents Expect Next
Frank Anton looks at the data from our very first online rapid survey and concludes, 'yeah, but ... ' Bottom line, though, the numbers support a case for confidence.
Leadership 07.11.22
Builders Jockey To Corner Share Gains In Fast Tightening Markets
Week to week and day to day changes in data on sales pace, community absorptions, concessions and incentives, and cancellations add 'headline risk' as a challenge on top of economic forces.
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