TBDHousehold formation

In Housing's New Normal Rules, Supply And Demand Matter Less

Marketing & Sales

In Housing's New Normal Rules, Supply And Demand Matter Less

For what comes next in market-rate housing -- given low supply and what will become pent-up demand -- count on experts to talk of slowdowns, softness, downturns, etc. in terms of letters: V, L, U, W, and K. After that, a boom resumes.

As Bastion Of Future Demand, Demographics' Heyday Is Over

Marketing & Sales

As Bastion Of Future Demand, Demographics' Heyday Is Over

We're seeing the beginning of the end of demographics and generational cohorts as tools to measure market size and demand drivers. Here's the X factor we see as a bulwark of business strategy for the decade ahead.

What To Watch: How To Model For An Either-Way Year Ahead

Marketing & Sales

What To Watch: How To Model For An Either-Way Year Ahead

How might we pick up telltales that better help us predict what's ahead? Looking back at "trends that have been stopped in their tracks" may offer clues.

Fall Focus: 3 Lenses A Housing Leader Needs For '22 Results

Leadership

Fall Focus: 3 Lenses A Housing Leader Needs For '22 Results

Trade-offs may be a hallmark of smart deal-making in real estate. What homebuilding strategic leaders can not afford to trade-off on is deep focus, the ability to keep near-, mid-, and long-term priorities equally sharp.

This Demographic Blip Could Trigger Demand Upheaval

Architecture

This Demographic Blip Could Trigger Demand Upheaval

While most experts fixate on supply-side disrupters and impediments in housing, population demographics could have a demand-side, not-so-nice surprise in store.

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In Housing's New Normal Rules, Supply And Demand Matter Less

Marketing & Sales

In Housing's New Normal Rules, Supply And Demand Matter Less

For what comes next in market-rate housing -- given low supply and what will become pent-up demand -- count on experts to talk of slowdowns, softness, downturns, etc. in terms of letters: V, L, U, W, and K. After that, a boom resumes.

As Bastion Of Future Demand, Demographics' Heyday Is Over

Marketing & Sales

As Bastion Of Future Demand, Demographics' Heyday Is Over

We're seeing the beginning of the end of demographics and generational cohorts as tools to measure market size and demand drivers. Here's the X factor we see as a bulwark of business strategy for the decade ahead.

What To Watch: How To Model For An Either-Way Year Ahead

Marketing & Sales

What To Watch: How To Model For An Either-Way Year Ahead

How might we pick up telltales that better help us predict what's ahead? Looking back at "trends that have been stopped in their tracks" may offer clues.

Fall Focus: 3 Lenses A Housing Leader Needs For '22 Results

Leadership

Fall Focus: 3 Lenses A Housing Leader Needs For '22 Results

Trade-offs may be a hallmark of smart deal-making in real estate. What homebuilding strategic leaders can not afford to trade-off on is deep focus, the ability to keep near-, mid-, and long-term priorities equally sharp.

This Demographic Blip Could Trigger Demand Upheaval

Architecture

This Demographic Blip Could Trigger Demand Upheaval

While most experts fixate on supply-side disrupters and impediments in housing, population demographics could have a demand-side, not-so-nice surprise in store.

Household formation

In Housing's New Normal Rules, Supply And Demand Matter Less

Marketing & Sales 04.26.22

In Housing's New Normal Rules, Supply And Demand Matter Less

For what comes next in market-rate housing -- given low supply and what will become pent-up demand -- count on experts to talk of slowdowns, softness, downturns, etc. in terms of letters: V, L, U, W, and K. After that, a boom resumes.

As Bastion Of Future Demand, Demographics' Heyday Is Over

Marketing & Sales 12.17.21

As Bastion Of Future Demand, Demographics' Heyday Is Over

We're seeing the beginning of the end of demographics and generational cohorts as tools to measure market size and demand drivers. Here's the X factor we see as a bulwark of business strategy for the decade ahead.

What To Watch: How To Model For An Either-Way Year Ahead

Marketing & Sales 12.09.21

What To Watch: How To Model For An Either-Way Year Ahead

How might we pick up telltales that better help us predict what's ahead? Looking back at "trends that have been stopped in their tracks" may offer clues.

Fall Focus: 3 Lenses A Housing Leader Needs For '22 Results

Leadership 10.11.21

Fall Focus: 3 Lenses A Housing Leader Needs For '22 Results

Trade-offs may be a hallmark of smart deal-making in real estate. What homebuilding strategic leaders can not afford to trade-off on is deep focus, the ability to keep near-, mid-, and long-term priorities equally sharp.

This Demographic Blip Could Trigger Demand Upheaval

Architecture 03.22.21

This Demographic Blip Could Trigger Demand Upheaval

While most experts fixate on supply-side disrupters and impediments in housing, population demographics could have a demand-side, not-so-nice surprise in store.