TBDsales management

Homebuilders Re-ignite Sales Toolkits As Markets Lose Steam

Leadership

Homebuilders Re-ignite Sales Toolkits As Markets Lose Steam

After a two-year pause-button on all-points, fully-activated strategic selling, now builders are hitting "play," as they work to navigate to a normal demand level they can live with.

Together with

Fast Tracking Solutions

Here's How Homebuilders Can Reboot Topline Revenue Generation Skills Fast

Marketing & Sales

Here's How Homebuilders Can Reboot Topline Revenue Generation Skills Fast

Hyper-focus on challenges and success at securing homebuilders' bottom line -- when demand eclipsed new home supply -- meant less time and energy for the top line. Then the world changed.

Kolter Homes' Value Map Focus Syncs With New Sales Challenges

Marketing & Sales

Kolter Homes' Value Map Focus Syncs With New Sales Challenges

This really isn't a home sales program," Bob Rademacher says. "This is an 'understanding' program. And when our guides fully carry out that program, they earn that role as a trusted advisor."

A Moment Of Truth For New Home Demand: Will Cancel Rates Rise?

Marketing & Sales

A Moment Of Truth For New Home Demand: Will Cancel Rates Rise?

To date, even as interest rates and inflation began to take a toll on qualified new-home buyers, builders remain confident their order backlogs will hold, with reinforcement buyer prospects waiting in the wings. Will that hold up?

Self-Serve Meets White Glove Service: Empire's Homebase

Marketing & Sales

Self-Serve Meets White Glove Service: Empire's Homebase

Empire Atlanta's pre-Covid marketing and sales integrated services platform, HomeBase, plays as though it was designed with the pandemic-era in mind. Instead, it reflected putting homebuyers first, and mapping to their journey.

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Homebuilders Re-ignite Sales Toolkits As Markets Lose Steam

Leadership

Homebuilders Re-ignite Sales Toolkits As Markets Lose Steam

After a two-year pause-button on all-points, fully-activated strategic selling, now builders are hitting "play," as they work to navigate to a normal demand level they can live with.

Together with

Fast Tracking Solutions

Here's How Homebuilders Can Reboot Topline Revenue Generation Skills Fast

Marketing & Sales

Here's How Homebuilders Can Reboot Topline Revenue Generation Skills Fast

Hyper-focus on challenges and success at securing homebuilders' bottom line -- when demand eclipsed new home supply -- meant less time and energy for the top line. Then the world changed.

Kolter Homes' Value Map Focus Syncs With New Sales Challenges

Marketing & Sales

Kolter Homes' Value Map Focus Syncs With New Sales Challenges

This really isn't a home sales program," Bob Rademacher says. "This is an 'understanding' program. And when our guides fully carry out that program, they earn that role as a trusted advisor."

A Moment Of Truth For New Home Demand: Will Cancel Rates Rise?

Marketing & Sales

A Moment Of Truth For New Home Demand: Will Cancel Rates Rise?

To date, even as interest rates and inflation began to take a toll on qualified new-home buyers, builders remain confident their order backlogs will hold, with reinforcement buyer prospects waiting in the wings. Will that hold up?

Self-Serve Meets White Glove Service: Empire's Homebase

Marketing & Sales

Self-Serve Meets White Glove Service: Empire's Homebase

Empire Atlanta's pre-Covid marketing and sales integrated services platform, HomeBase, plays as though it was designed with the pandemic-era in mind. Instead, it reflected putting homebuyers first, and mapping to their journey.

sales management

Homebuilders Re-ignite Sales Toolkits As Markets Lose Steam

Leadership 06.28.22

Homebuilders Re-ignite Sales Toolkits As Markets Lose Steam

After a two-year pause-button on all-points, fully-activated strategic selling, now builders are hitting "play," as they work to navigate to a normal demand level they can live with.

Here's How Homebuilders Can Reboot Topline Revenue Generation Skills Fast

Marketing & Sales 06.17.22

Here's How Homebuilders Can Reboot Topline Revenue Generation Skills Fast

Hyper-focus on challenges and success at securing homebuilders' bottom line -- when demand eclipsed new home supply -- meant less time and energy for the top line. Then the world changed.

Kolter Homes' Value Map Focus Syncs With New Sales Challenges

Marketing & Sales 05.06.22

Kolter Homes' Value Map Focus Syncs With New Sales Challenges

This really isn't a home sales program," Bob Rademacher says. "This is an 'understanding' program. And when our guides fully carry out that program, they earn that role as a trusted advisor."

A Moment Of Truth For New Home Demand: Will Cancel Rates Rise?

Marketing & Sales 04.27.22

A Moment Of Truth For New Home Demand: Will Cancel Rates Rise?

To date, even as interest rates and inflation began to take a toll on qualified new-home buyers, builders remain confident their order backlogs will hold, with reinforcement buyer prospects waiting in the wings. Will that hold up?

Self-Serve Meets White Glove Service: Empire's Homebase

Marketing & Sales 11.03.21

Self-Serve Meets White Glove Service: Empire's Homebase

Empire Atlanta's pre-Covid marketing and sales integrated services platform, HomeBase, plays as though it was designed with the pandemic-era in mind. Instead, it reflected putting homebuyers first, and mapping to their journey.