TBDhousing data

When Homebuyers Pull Back, Builder Brands Must Step Up

Marketing & Sales

When Homebuyers Pull Back, Builder Brands Must Step Up

In markets under stress, consistency, empathy, and value-driven messaging provide builders with a critical edge among today’s cautious buyers. Advisor Barbara Wray gets real about the path forward for homebuilders today.

Homebuilders: Do You See A Virtuous Circle Or A Series Of Tailwinds?

Leadership

Homebuilders: Do You See A Virtuous Circle Or A Series Of Tailwinds?

After bumper crop early 2024 sales, word is that March numbers are coming in lower than earlier, unseasonably high order rates, and in many cases have slipped below normal seasonality for typical Spring Selling cadences. Blip or trend?

Here's Homebuilding Data Guru Jody Kahn On The '24 Land Sweeps

Land

Here's Homebuilding Data Guru Jody Kahn On The '24 Land Sweeps

Homebuilders are stoked about better-than-expected demand that arrived ahead of schedule in 2024. For many of them, it's supply -- particularly lot supply -- that represents the red flag risk ahead.

Forecast Season: Be Sure Your Shock Absorber Is Built To Last

Capital

Forecast Season: Be Sure Your Shock Absorber Is Built To Last

Here's a sneak-peak at the first of the national housing forecasts for 2024, and what they signal about business conditions.

15 'Must-Dos' To Set Your Sales Teams Up For Success This Fall

Marketing & Sales

15 'Must-Dos' To Set Your Sales Teams Up For Success This Fall

Will your homebuilding sales in the back-half of 2023 reflect a better than-, equal to-, or worse-than performance vs. historical seasonality? Depends on whether or not the team counts on mojo in demand pull, or pushes to keep driving demand.

Together with

New Home Star

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When Homebuyers Pull Back, Builder Brands Must Step Up

Marketing & Sales

When Homebuyers Pull Back, Builder Brands Must Step Up

In markets under stress, consistency, empathy, and value-driven messaging provide builders with a critical edge among today’s cautious buyers. Advisor Barbara Wray gets real about the path forward for homebuilders today.

Homebuilders: Do You See A Virtuous Circle Or A Series Of Tailwinds?

Leadership

Homebuilders: Do You See A Virtuous Circle Or A Series Of Tailwinds?

After bumper crop early 2024 sales, word is that March numbers are coming in lower than earlier, unseasonably high order rates, and in many cases have slipped below normal seasonality for typical Spring Selling cadences. Blip or trend?

Here's Homebuilding Data Guru Jody Kahn On The '24 Land Sweeps

Land

Here's Homebuilding Data Guru Jody Kahn On The '24 Land Sweeps

Homebuilders are stoked about better-than-expected demand that arrived ahead of schedule in 2024. For many of them, it's supply -- particularly lot supply -- that represents the red flag risk ahead.

Forecast Season: Be Sure Your Shock Absorber Is Built To Last

Capital

Forecast Season: Be Sure Your Shock Absorber Is Built To Last

Here's a sneak-peak at the first of the national housing forecasts for 2024, and what they signal about business conditions.

15 'Must-Dos' To Set Your Sales Teams Up For Success This Fall

Marketing & Sales

15 'Must-Dos' To Set Your Sales Teams Up For Success This Fall

Will your homebuilding sales in the back-half of 2023 reflect a better than-, equal to-, or worse-than performance vs. historical seasonality? Depends on whether or not the team counts on mojo in demand pull, or pushes to keep driving demand.

Together with

New Home Star

housing data

When Homebuyers Pull Back, Builder Brands Must Step Up

Marketing & Sales 07.01.25

When Homebuyers Pull Back, Builder Brands Must Step Up

In markets under stress, consistency, empathy, and value-driven messaging provide builders with a critical edge among today’s cautious buyers. Advisor Barbara Wray gets real about the path forward for homebuilders today.

Homebuilders: Do You See A Virtuous Circle Or A Series Of Tailwinds?

Leadership 03.27.24

Homebuilders: Do You See A Virtuous Circle Or A Series Of Tailwinds?

After bumper crop early 2024 sales, word is that March numbers are coming in lower than earlier, unseasonably high order rates, and in many cases have slipped below normal seasonality for typical Spring Selling cadences. Blip or trend?

Here's Homebuilding Data Guru Jody Kahn On The '24 Land Sweeps

Land 03.05.24

Here's Homebuilding Data Guru Jody Kahn On The '24 Land Sweeps

Homebuilders are stoked about better-than-expected demand that arrived ahead of schedule in 2024. For many of them, it's supply -- particularly lot supply -- that represents the red flag risk ahead.

Forecast Season: Be Sure Your Shock Absorber Is Built To Last

Capital 10.16.23

Forecast Season: Be Sure Your Shock Absorber Is Built To Last

Here's a sneak-peak at the first of the national housing forecasts for 2024, and what they signal about business conditions.

15 'Must-Dos' To Set Your Sales Teams Up For Success This Fall

Marketing & Sales 07.24.23

15 'Must-Dos' To Set Your Sales Teams Up For Success This Fall

Will your homebuilding sales in the back-half of 2023 reflect a better than-, equal to-, or worse-than performance vs. historical seasonality? Depends on whether or not the team counts on mojo in demand pull, or pushes to keep driving demand.