TBDsales
Leadership
How Better-Than-Expected Results Became A New Win
Outperforming expectations now qualify as chest-pumping, back-flips-worthy triumphs. Compared-with-expectations measures – particularly on the price concessions and cancellations calculus that reveals net pace – amount to an accomplishment: Less-bad is the new good.
Marketing & Sales
Volatility And The Myth Of Predictive Customer Data: A Tactical Alternative
A relatively better-than-expected and improving outlook among homebuilders – based on conditions and order trends and traffic and other tips builders get into the strength of their demand – may add up to yesterday's news.
Marketing & Sales
Spring Selling 2023: Is This Time Different? Please Do Tell
For just the second time, The Builder's Daily asks you to tell us your view of how Spring Selling Season and the balance of 2023 will work out. Please take five minutes to respond to our survey here.
Together with
Kohler
Leadership
Where Rates, Costs Price Buyers Out, LGI Prices Them Back In
Here's a few verbatim insights from LGI Homes chairman and ceo Eric Lipar, that shed light on what the "LGI way" means and how it works in an uncertain market.
Marketing & Sales
How Builders Play Defense And Offense Through Volatile Times
Amidst an intense level of volatility, builders are, have been, and will continue to serve as textbook case studies in strategic ambidexterity ... 'both-and' vs. 'either-or.'
Together with
New Home Star





sales
Leadership 03.24.23
How Better-Than-Expected Results Became A New Win
Outperforming expectations now qualify as chest-pumping, back-flips-worthy triumphs. Compared-with-expectations measures – particularly on the price concessions and cancellations calculus that reveals net pace – amount to an accomplishment: Less-bad is the new good.
Marketing & Sales 03.17.23
Volatility And The Myth Of Predictive Customer Data: A Tactical Alternative
A relatively better-than-expected and improving outlook among homebuilders – based on conditions and order trends and traffic and other tips builders get into the strength of their demand – may add up to yesterday's news.
Marketing & Sales 03.14.23
Spring Selling 2023: Is This Time Different? Please Do Tell
For just the second time, The Builder's Daily asks you to tell us your view of how Spring Selling Season and the balance of 2023 will work out. Please take five minutes to respond to our survey here.
Leadership 02.22.23
Where Rates, Costs Price Buyers Out, LGI Prices Them Back In
Here's a few verbatim insights from LGI Homes chairman and ceo Eric Lipar, that shed light on what the "LGI way" means and how it works in an uncertain market.
Marketing & Sales 02.20.23
How Builders Play Defense And Offense Through Volatile Times
Amidst an intense level of volatility, builders are, have been, and will continue to serve as textbook case studies in strategic ambidexterity ... 'both-and' vs. 'either-or.'