TBDrent trends
Marketing & Sales
Why Renter Demand Will Keep Growing—Even If Rates Drop
Middleburg CEO Chris Finlay maps the long runway for rental housing demand, strategic timing, and why Atlanta’s just getting started. The Builder's Daily's Richard Lawson dives deep with Finlay to explore how that maps out.
Marketing & Sales
Apartment Demand Mojo Intact As New Construction Slows
Leasing activity surges as new construction slows, signaling a reset in apartment markets. Rent growth flattens, but occupancy climbs as affordability barriers to homeownership stall would-be buyers.
Capital
Timing Demand: Why Investors Choose To Buy Apartments Vs. Building
A construction slowdown today is setting up an undersupply tomorrow. Opportunistic, patient investors are already pivoting to seize future market growth catalysts.
Marketing & Sales
Renters Stay Put Despite Record Supply Of New Apartment Units
Rising lease renewal rates mean fewer renters may make the leap to homeownership just as Spring Selling begins. With rates still high and affordability gaps widening, builders now face an uphill battle to attract buyers who might have been pushed out of rentals and into the for-sale market.
Capital
Rethinking The Capital Stack To Make Local Residents Winners
Trust Neighborhoods' mission is to give a community's residents the ability to stay in quality housing at affordable rents in neighborhoods that are at risk of pricing pressure and resident displacement.





rent trends
Marketing & Sales 08.05.25
Why Renter Demand Will Keep Growing—Even If Rates Drop
Middleburg CEO Chris Finlay maps the long runway for rental housing demand, strategic timing, and why Atlanta’s just getting started. The Builder's Daily's Richard Lawson dives deep with Finlay to explore how that maps out.
Marketing & Sales 07.21.25
Apartment Demand Mojo Intact As New Construction Slows
Leasing activity surges as new construction slows, signaling a reset in apartment markets. Rent growth flattens, but occupancy climbs as affordability barriers to homeownership stall would-be buyers.
Capital 07.03.25
Timing Demand: Why Investors Choose To Buy Apartments Vs. Building
A construction slowdown today is setting up an undersupply tomorrow. Opportunistic, patient investors are already pivoting to seize future market growth catalysts.
Marketing & Sales 02.10.25
Renters Stay Put Despite Record Supply Of New Apartment Units
Rising lease renewal rates mean fewer renters may make the leap to homeownership just as Spring Selling begins. With rates still high and affordability gaps widening, builders now face an uphill battle to attract buyers who might have been pushed out of rentals and into the for-sale market.
Capital 10.30.23
Rethinking The Capital Stack To Make Local Residents Winners
Trust Neighborhoods' mission is to give a community's residents the ability to stay in quality housing at affordable rents in neighborhoods that are at risk of pricing pressure and resident displacement.