TBDNew Home Sales
Marketing & Sales
Tech-Stack Fusion: Builders’ Road To Velocity And Control
Facing sliding demand and relentless price cuts, builders must take control. Unified tech stacks, AI-driven automation, and data transparency are the keys to faster cycles, lower costs, a stronger team culture, and better customer experience.
Together with
New Home Star
Architecture
How A Gamble On Floor Plans Can Be a Win for Homebuilders
If done right, floor plans can remove uncertainty for homebuyers and help builders close the sale. My top advice: Keep things simple, and make sure your teams understand how to read plans.
supply chain
Slow Sales Offer Rare Window To Secure A Supply Chain Edge
In his Q2 Commodities analysis, The Builder's Daily contributor Ken Pinto says now’s the moment for builders to tackle supply chain inefficiencies — before market momentum swings back.
Marketing & Sales
Rate Buydowns: Temporary Fix, Long-Term Risk For Homebuilders
Financial incentives like mortgage rate buydowns may boost sales today, but builders using them broadly risk margin erosion, mispricing, and long-term strategic misalignment—especially those without Lennar-scale flexibility.
Marketing & Sales
How Homebuilders Are Battling Now In A Slow Or Stalled Market
New Home Star strategist Dan White unpacks what went wrong with spring sales—and what smart builders are doing now. Amid pricing pressure and buyer hesitation, public builders are pushing hard for share.
Together with
New Home Star
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
MOST POPULAR
New Home Sales
Marketing & Sales 10.03.25
Tech-Stack Fusion: Builders’ Road To Velocity And Control
Facing sliding demand and relentless price cuts, builders must take control. Unified tech stacks, AI-driven automation, and data transparency are the keys to faster cycles, lower costs, a stronger team culture, and better customer experience.
Architecture 09.30.25
How A Gamble On Floor Plans Can Be a Win for Homebuilders
If done right, floor plans can remove uncertainty for homebuyers and help builders close the sale. My top advice: Keep things simple, and make sure your teams understand how to read plans.
supply chain 08.11.25
Slow Sales Offer Rare Window To Secure A Supply Chain Edge
In his Q2 Commodities analysis, The Builder's Daily contributor Ken Pinto says now’s the moment for builders to tackle supply chain inefficiencies — before market momentum swings back.
Marketing & Sales 06.20.25
Rate Buydowns: Temporary Fix, Long-Term Risk For Homebuilders
Financial incentives like mortgage rate buydowns may boost sales today, but builders using them broadly risk margin erosion, mispricing, and long-term strategic misalignment—especially those without Lennar-scale flexibility.
Marketing & Sales 06.19.25
How Homebuilders Are Battling Now In A Slow Or Stalled Market
New Home Star strategist Dan White unpacks what went wrong with spring sales—and what smart builders are doing now. Amid pricing pressure and buyer hesitation, public builders are pushing hard for share.
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