New Home Sales

Building Tech & Products 05.21.21

The Future Is Now: Lead, Don't Wallow

The capability challenge, our Dream Team posits, can only be solved through the embrace of data, technology, process and a pivot to collaboration in a dog-eat-dog culture.

Capital 06.03.21

Talking Housing Bubble? Start Talking Turkey ... And Talking Taper

Global house prices reached unprecedented peaks at historical 12-month rates of growth. Is there a taper-tantrum in oaur near future?

Capital 05.26.21

Price-Pace Risk Is On: Where New Home Sales Is Heading

A fissure that separates homeownership opportunity and new home sales has emerged in an increasingly bubbly, frenetic demand market. Can builders build a bridge back to first-time, entry level buyers?

Policy 06.21.21

Locked-Out Of FOMO Rush, Would-Be Buyers Delay Dreams

As FHA and VAA homebuyer share shrinks, a torrid market decouples from a materially-important domino-effect buyer pool. What's left is a discretionary universe of prospects with cash.

Marketing & Sales 06.15.21

What A Bottom In Inventory Means For New-Home Sellers

A tipping point in inventory tightness is not just a moment for financial reforecasts, but a time to double-down focus on customers -- who now will enjoy more buying options.

Capital 03.24.21

The K Recovery Has Carved A Winner-Take-All Marketscape

CoreLogic economist Thomas Malone offers two counterintuitive takes on the latest home price and sales volume data trends, with a sense of what they mean for what's ahead.

Marketing & Sales 06.09.21

Mood Craters: Torrid Turning To Cool? Is That A Good Thing?

As price trends price-out more buyers, the role of customer care and learning around the buyer's journey meaningfully changes. It's a risk or an opportunity.

Marketing & Sales 05.06.21

Five Days To Go: ATTOM Data Click Maps Sellers' Hottest Days

ATTOM Data unveils its latest data on which days of the year stars align for homesellers' listings.

Capital 05.05.21

What To Make Of Buyer Optimism As Producers Everywhere Battle Price Surges And Delays

Buyer prospect optimism continues to surge in the face of supply constraint. So, is it about you? Or, rather, about how to find ways to delight them?