TBDmultifamily development
Marketing & Sales
Apartment Demand Mojo Intact As New Construction Slows
Leasing activity surges as new construction slows, signaling a reset in apartment markets. Rent growth flattens, but occupancy climbs as affordability barriers to homeownership stall would-be buyers.
Capital
Timing Demand: Why Investors Choose To Buy Apartments Vs. Building
A construction slowdown today is setting up an undersupply tomorrow. Opportunistic, patient investors are already pivoting to seize future market growth catalysts.
Architecture
AI Crushes Missing-Middle Time And Cost Curves Toward Affordability
Developing multifamily rental and for-sale properties takes time — sometimes years -- depending on a labyrinth of zoning rules and the whims of local jurisdictions.
Capital
Pressure's Intensifying On Housing Innovation Start-Ups To Prove Out Promises
This is Part 1 of a three-part TBD exploration of follow-on impacts of a post-low interest rate era on housing's start-up venture pioneers in construction and real estate.
Leadership
'23 And We: An Expectations Manifesto For Homebuilding
There's an expectation we could have of ourselves in 2023. That is to make a cohesive first principles project that breaks residential real estate's five chief challenges — together — into achievable steps, ones that could take four or seven years in all to complete.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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multifamily development
Marketing & Sales 07.21.25
Apartment Demand Mojo Intact As New Construction Slows
Leasing activity surges as new construction slows, signaling a reset in apartment markets. Rent growth flattens, but occupancy climbs as affordability barriers to homeownership stall would-be buyers.
Capital 07.03.25
Timing Demand: Why Investors Choose To Buy Apartments Vs. Building
A construction slowdown today is setting up an undersupply tomorrow. Opportunistic, patient investors are already pivoting to seize future market growth catalysts.
Architecture 04.01.25
AI Crushes Missing-Middle Time And Cost Curves Toward Affordability
Developing multifamily rental and for-sale properties takes time — sometimes years -- depending on a labyrinth of zoning rules and the whims of local jurisdictions.
Capital 03.16.23
Pressure's Intensifying On Housing Innovation Start-Ups To Prove Out Promises
This is Part 1 of a three-part TBD exploration of follow-on impacts of a post-low interest rate era on housing's start-up venture pioneers in construction and real estate.
Leadership 01.03.23
'23 And We: An Expectations Manifesto For Homebuilding
There's an expectation we could have of ourselves in 2023. That is to make a cohesive first principles project that breaks residential real estate's five chief challenges — together — into achievable steps, ones that could take four or seven years in all to complete.
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