TBDMarketing & Sales
Demystifying post-COVID customers means sailing uncharted seas of engagement, nurturing, service and delight. It's also the key to success.
Marketing & Sales
Customer Centric? As Bumps And Chops Surge, You Better Be
In the roaring 2020s, customer-centered -- still a pillar of homebuilding and real estate business success and fitness -- means more than it once did. Here's the fresh new normal for a tired catchphrase.
Marketing & Sales
Demand As Builders, Developers, And Investors Knew It, Is Evolving
Economics housing demand, and consumer demand for homes have begun to decouple, and by 2030, demographics-as-destiny will be a bygone business and investment pillar.
Land
In One Fell Swoop, Dream Finders Joins Building's Big Leagues
Patrick Zalupski's latest coup -- landing a $475 million deal for Texas powerhouse MHI Partners -- underscores a meteoric rise to multiregional relevance as a homebuilding power player.
Marketing & Sales
Pandemic-Era New Normal Segments: 50+ Is The New 55+
As Dream Finders Homes unveils its active adult game plan, it starts by including a spryer customer set. Here's why that's a game-changer.
Leadership
The Price, Pace, Profit Plot Thickens In A Murky Outlook
Here's why builders are hoping existing home inventory trends continue upward -- for at least the rest of 2021.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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Marketing & Sales
Marketing & Sales 10.06.21
Customer Centric? As Bumps And Chops Surge, You Better Be
In the roaring 2020s, customer-centered -- still a pillar of homebuilding and real estate business success and fitness -- means more than it once did. Here's the fresh new normal for a tired catchphrase.
Marketing & Sales 09.29.21
Demand As Builders, Developers, And Investors Knew It, Is Evolving
Economics housing demand, and consumer demand for homes have begun to decouple, and by 2030, demographics-as-destiny will be a bygone business and investment pillar.
Land 09.14.21
In One Fell Swoop, Dream Finders Joins Building's Big Leagues
Patrick Zalupski's latest coup -- landing a $475 million deal for Texas powerhouse MHI Partners -- underscores a meteoric rise to multiregional relevance as a homebuilding power player.
Marketing & Sales 08.25.21
Pandemic-Era New Normal Segments: 50+ Is The New 55+
As Dream Finders Homes unveils its active adult game plan, it starts by including a spryer customer set. Here's why that's a game-changer.
Leadership 08.24.21
The Price, Pace, Profit Plot Thickens In A Murky Outlook
Here's why builders are hoping existing home inventory trends continue upward -- for at least the rest of 2021.
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