TBDMarketing & Sales
Demystifying post-COVID customers means sailing uncharted seas of engagement, nurturing, service and delight. It's also the key to success.
Marketing & Sales
Apartment Demand Mojo Intact As New Construction Slows
Leasing activity surges as new construction slows, signaling a reset in apartment markets. Rent growth flattens, but occupancy climbs as affordability barriers to homeownership stall would-be buyers.
Marketing & Sales
Why Homebuilders Should Stop Ignoring the Move-In Moment
Buyers don’t just want a new home — they want a seamless handoff into it. Concierge services may be the zero-cost amenity that becomes a new industry standard.
Marketing & Sales
When Homebuyers Pull Back, Builder Brands Must Step Up
In markets under stress, consistency, empathy, and value-driven messaging provide builders with a critical edge among today’s cautious buyers. Advisor Barbara Wray gets real about the path forward for homebuilders today.
Technology
What Separates Homebuilders Thriving Amidst 2025’s Chaos
Builders face rising stakes to unify tech, data, and operations or risk falling behind amid affordability, insurance, and labor challenges.
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Leadership
Here's Why Randy Mickle Has Joined Drees At This Moment
The new Southeast Regional President brings big, national builder experience to a multigenerational homebuilder with bold goals for its centennial.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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Marketing & Sales
Marketing & Sales 07.21.25
Apartment Demand Mojo Intact As New Construction Slows
Leasing activity surges as new construction slows, signaling a reset in apartment markets. Rent growth flattens, but occupancy climbs as affordability barriers to homeownership stall would-be buyers.
Marketing & Sales 07.11.25
Why Homebuilders Should Stop Ignoring the Move-In Moment
Buyers don’t just want a new home — they want a seamless handoff into it. Concierge services may be the zero-cost amenity that becomes a new industry standard.
Marketing & Sales 07.01.25
When Homebuyers Pull Back, Builder Brands Must Step Up
In markets under stress, consistency, empathy, and value-driven messaging provide builders with a critical edge among today’s cautious buyers. Advisor Barbara Wray gets real about the path forward for homebuilders today.
Technology 06.26.25
What Separates Homebuilders Thriving Amidst 2025’s Chaos
Builders face rising stakes to unify tech, data, and operations or risk falling behind amid affordability, insurance, and labor challenges.
Leadership 06.20.25
Here's Why Randy Mickle Has Joined Drees At This Moment
The new Southeast Regional President brings big, national builder experience to a multigenerational homebuilder with bold goals for its centennial.
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