TBDLeadership
Leadership
Five Presidents, One Goal: Let's Build The 2030 Homebuilder Now
At Focus On Excellence 2025, five presidents share hard-won strategies for thriving now and building for the next decade.
Leadership
SDHC: Forged In Adversity, Resilient By Design, Bold By Nature
In Q2 2025, SDHC shielded itself from the drag of housing’s slowdown with two bold market expansions—and proof that its practiced operating model is built to withstand volatility.
Leadership
Fred Rothman’s Quiet Power: A Salute To Lennar’s Relentless Operator
After nearly two decades shaping Lennar’s operational core, Fred Rothman steps down, leaving behind a legacy of precision, patience, and purpose.
Together with
Builder Advisor Group
Leadership
Production Power Meets Purpose In Houston’s Urban Core
Kevan and Ayesha Shelton’s Park Street Homes blends production efficiency with reflective neighborhood design. The result: attainable housing that honors urban community roots.
Leadership
Pulte’s Margin Discipline Defies A Price War Among The Big 3
In Q2, Pulte bets on product mix and confidence-driven buyers. Margin-first strategy sets it apart from Lennar and D.R. Horton





Leadership
Leadership 08.08.25
Five Presidents, One Goal: Let's Build The 2030 Homebuilder Now
At Focus On Excellence 2025, five presidents share hard-won strategies for thriving now and building for the next decade.
Leadership 08.07.25
SDHC: Forged In Adversity, Resilient By Design, Bold By Nature
In Q2 2025, SDHC shielded itself from the drag of housing’s slowdown with two bold market expansions—and proof that its practiced operating model is built to withstand volatility.
Leadership 08.04.25
Fred Rothman’s Quiet Power: A Salute To Lennar’s Relentless Operator
After nearly two decades shaping Lennar’s operational core, Fred Rothman steps down, leaving behind a legacy of precision, patience, and purpose.
Leadership 08.01.25
Production Power Meets Purpose In Houston’s Urban Core
Kevan and Ayesha Shelton’s Park Street Homes blends production efficiency with reflective neighborhood design. The result: attainable housing that honors urban community roots.
Leadership 07.24.25
Pulte’s Margin Discipline Defies A Price War Among The Big 3
In Q2, Pulte bets on product mix and confidence-driven buyers. Margin-first strategy sets it apart from Lennar and D.R. Horton