TBDhousing news
Leadership
How Outlier Homebuilders Build An Edge, Even In a Slow Market
Focus On Excellence 2025 reveals what top homebuilding leaders are doing now to separate—and stay ahead—for 2026-through-2030 and beyond.
Leadership
Lennar’s Q2 Results Redefine Homebuilding Power Play
As housing demand softens and builder confidence fades, Lennar’s asset-light strategy, pricing flexibility, and volume-first execution offer a roadmap—and a warning—for the rest of the industry.
Leadership
Build With Purpose: What Homebuilding Must Learn Now
Jamie Dimon’s 2025 letter isn’t about banking — it’s a challenge to business leaders in housing and beyond.
Marketing & Sales
Renters Stay Put Despite Record Supply Of New Apartment Units
Rising lease renewal rates mean fewer renters may make the leap to homeownership just as Spring Selling begins. With rates still high and affordability gaps widening, builders now face an uphill battle to attract buyers who might have been pushed out of rentals and into the for-sale market.
Marketing & Sales
2025: The Year Homebuilders Prove Who They Really Are, And Can Be
2025 isn’t just about adapting to a land-light, asset-light model — it’s about proving whether you can sustain growth if buyers pause. With insights from NAHB’s latest data, we reveal the real challenge: outpacing rivals and building trust in a high-risk, high-stakes market.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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housing news
Leadership 06.25.25
How Outlier Homebuilders Build An Edge, Even In a Slow Market
Focus On Excellence 2025 reveals what top homebuilding leaders are doing now to separate—and stay ahead—for 2026-through-2030 and beyond.
Leadership 06.17.25
Lennar’s Q2 Results Redefine Homebuilding Power Play
As housing demand softens and builder confidence fades, Lennar’s asset-light strategy, pricing flexibility, and volume-first execution offer a roadmap—and a warning—for the rest of the industry.
Leadership 04.07.25
Build With Purpose: What Homebuilding Must Learn Now
Jamie Dimon’s 2025 letter isn’t about banking — it’s a challenge to business leaders in housing and beyond.
Marketing & Sales 02.10.25
Renters Stay Put Despite Record Supply Of New Apartment Units
Rising lease renewal rates mean fewer renters may make the leap to homeownership just as Spring Selling begins. With rates still high and affordability gaps widening, builders now face an uphill battle to attract buyers who might have been pushed out of rentals and into the for-sale market.
Marketing & Sales 02.10.25
2025: The Year Homebuilders Prove Who They Really Are, And Can Be
2025 isn’t just about adapting to a land-light, asset-light model — it’s about proving whether you can sustain growth if buyers pause. With insights from NAHB’s latest data, we reveal the real challenge: outpacing rivals and building trust in a high-risk, high-stakes market.
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