TBDhousing data
Leadership
As Layoffs Take A Toll, Some Builders Scramble, Some Upgrade
Which homebuilding firms continue to play 'on offense' in the current, more adverse environment? Who's back on their heels, playing to survive, and why?
Together with
FTS
Marketing & Sales
Incentives Field Guide: Speed, Fast Feedback, And A MicroStrategy
A study fielded by New Home Star on incentives initiatives across 250 builders in more than 25 markets points up what's working, why, and how to sustain efficacy in a new world of motion and volatility.
Together with
New Home Star
Leadership
Crystal-Balling 2023 Amid A Dizzying Array Of Unknowns
Can you withstand an $81 billion swing to the negative in homebuilding revenues in 2023? Here are 5 'what-ifs?' we'll need to stay tuned on before we make predictions about how homebuilders may fare in 2023.
Land
The Past As Prologue And How To Avoid Repeating Mistakes Again
It's not a matter of whether 'this time's different' that's meaningful. It's how this time is different and the impacts that difference will have on your staying power in 2023 and beyond.
Leadership
Jurney Mapping: Wade Jurney's Pursuit Of Affordability Continues
A go-big and go-bold homebuilding start-up strategy may sound counterintuitive in the throes of what looks to be a hard patch for housing. Wade Jurney and his to National Home Corp. co-founders, Michael Bergman, and Gregg Erickson, beg to differ.
Together with
Mosaic
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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housing data
Leadership 01.16.23
As Layoffs Take A Toll, Some Builders Scramble, Some Upgrade
Which homebuilding firms continue to play 'on offense' in the current, more adverse environment? Who's back on their heels, playing to survive, and why?
Marketing & Sales 12.22.22
Incentives Field Guide: Speed, Fast Feedback, And A MicroStrategy
A study fielded by New Home Star on incentives initiatives across 250 builders in more than 25 markets points up what's working, why, and how to sustain efficacy in a new world of motion and volatility.
Leadership 12.08.22
Crystal-Balling 2023 Amid A Dizzying Array Of Unknowns
Can you withstand an $81 billion swing to the negative in homebuilding revenues in 2023? Here are 5 'what-ifs?' we'll need to stay tuned on before we make predictions about how homebuilders may fare in 2023.
Land 10.31.22
The Past As Prologue And How To Avoid Repeating Mistakes Again
It's not a matter of whether 'this time's different' that's meaningful. It's how this time is different and the impacts that difference will have on your staying power in 2023 and beyond.
Leadership 10.20.22
Jurney Mapping: Wade Jurney's Pursuit Of Affordability Continues
A go-big and go-bold homebuilding start-up strategy may sound counterintuitive in the throes of what looks to be a hard patch for housing. Wade Jurney and his to National Home Corp. co-founders, Michael Bergman, and Gregg Erickson, beg to differ.
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