TBDhomebuyer's journey
Leadership
Embedded Insurance 2.0 Gives Builders A Strategic Advantage
How real-time, integrated coverage is reshaping closings, customer trust, and climate risk resilience.
Together with
Westwood Insurance Agency
Technology
Why This Leadership Event Lands at Just the Right Moment
Inside Innovative 50’s timely message for builders and developers: high-level collaboration, change discipline, and a real-world look at what digital transformation really means.
Together with
Cecilian Partners
Marketing & Sales
How To Find Homebuyers In A Prospect Pool That's Shrinking ... For Now
Why homebuilders should be adding to -- not taking away from -- marketing resources, firepower, and influence on 2025 budget planning as buyers pause for both psychological and financial math reasons.
Together with
Audience Town
Marketing & Sales
How A Homebuilder Stands Out In Florida's Fierce Competitive Arena
"Investing in your brand doesn't give you a direct return on investment immediately. It takes a long time, but over time, branding successfully does increase financial value." -- Alex Akel, President, Akel Homes
Marketing & Sales
Get CX Right Now, Or Else ... Set 7 Essentials For Customer Focus
"We are the last category in the world to adapt to modern customer experience and digital transformation,” said CEO and co-founder John Cecilian Jr.





homebuyer's journey
Leadership 06.17.25
Embedded Insurance 2.0 Gives Builders A Strategic Advantage
How real-time, integrated coverage is reshaping closings, customer trust, and climate risk resilience.
Technology 04.28.25
Why This Leadership Event Lands at Just the Right Moment
Inside Innovative 50’s timely message for builders and developers: high-level collaboration, change discipline, and a real-world look at what digital transformation really means.
Marketing & Sales 08.21.24
How To Find Homebuyers In A Prospect Pool That's Shrinking ... For Now
Why homebuilders should be adding to -- not taking away from -- marketing resources, firepower, and influence on 2025 budget planning as buyers pause for both psychological and financial math reasons.
Marketing & Sales 07.09.24
How A Homebuilder Stands Out In Florida's Fierce Competitive Arena
"Investing in your brand doesn't give you a direct return on investment immediately. It takes a long time, but over time, branding successfully does increase financial value." -- Alex Akel, President, Akel Homes
Marketing & Sales 05.17.24
Get CX Right Now, Or Else ... Set 7 Essentials For Customer Focus
"We are the last category in the world to adapt to modern customer experience and digital transformation,” said CEO and co-founder John Cecilian Jr.