TBDhomebuyer's experience
Leadership
Trust Premium: Insurance Becomes A Sales Accelerator
In today’s affordability squeeze, insurance confidence isn’t optional. Builders who deliver transparency and predictability earn buyer trust—and faster closings.
Together with
Westwood Insurance Agency
Marketing & Sales
Why Customer Experience Will Impact Builder Outcomes in 2025
Referrals, repeat buyers, and reputation hinge on post-purchase care. Homebuilders who elevate CX will stand out in tough markets.
Together with
Constellation HomeBuilder Systems
Leadership
CX Investments Now Will Pay Long-Term Business Dividends
It takes people, trusted partners, training, data, information technology, and plain-old care to take pain out of a new-home purchase. Here’s why it’s worth it.
Together with
Westwood Insurance Agency
Marketing & Sales
Get CX Right Now, Or Else ... Set 7 Essentials For Customer Focus
"We are the last category in the world to adapt to modern customer experience and digital transformation,” said CEO and co-founder John Cecilian Jr.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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homebuyer's experience
Leadership 09.11.25
Trust Premium: Insurance Becomes A Sales Accelerator
In today’s affordability squeeze, insurance confidence isn’t optional. Builders who deliver transparency and predictability earn buyer trust—and faster closings.
Marketing & Sales 07.23.25
Why Customer Experience Will Impact Builder Outcomes in 2025
Referrals, repeat buyers, and reputation hinge on post-purchase care. Homebuilders who elevate CX will stand out in tough markets.
Leadership 07.11.24
CX Investments Now Will Pay Long-Term Business Dividends
It takes people, trusted partners, training, data, information technology, and plain-old care to take pain out of a new-home purchase. Here’s why it’s worth it.
Marketing & Sales 05.17.24
Get CX Right Now, Or Else ... Set 7 Essentials For Customer Focus
"We are the last category in the world to adapt to modern customer experience and digital transformation,” said CEO and co-founder John Cecilian Jr.
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