TBDHomebuilders
Leadership
Why Young 1st-Time Buyers Are Driving Spring '23 Demand
Buyers – especially the aspiring first-time and entry level prospects – pushed through a narrower mathematical pathway to achieve their goal. Here's what coaxes many of them along.
Together with
Westwood Insurance Agency
Leadership
The Builder's Daily Thanks You For 2 Magical Years, & Counting
This moment, for just one moment, is about saying thanks for giving us a shot at being a "who" in your life, rather than just a "what."
Technology
To 'Make Hay While The Sun Shines,' It's Real-Time Or Bust
The moment a trend appears to have taken clear hold on what's coming next, and what should come after that, wait five minutes. Like as not, the complexion may look entirely different.
Together with
Constellation HomeBuilder Systems
Leadership
As Buy-Downs And Incentives Drive Sales, New Product Will Jump-Start Next Upturn
It's the true entry-level buyer, and builders' typical early cycle pivot to new product, locations, and features that draw them in, that will signal the next uptick. That buyer's still priced out.
Leadership
Here's Why Builders Don't Panic As Economic Storm Clouds Gather
Rather few strategists among higher-volume homebuilders believe the December 2022 to February 2023 lift will evolve into a sustainable reboot of exuberant demand. That doesn't faze them.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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Homebuilders
Leadership 04.27.23
Why Young 1st-Time Buyers Are Driving Spring '23 Demand
Buyers – especially the aspiring first-time and entry level prospects – pushed through a narrower mathematical pathway to achieve their goal. Here's what coaxes many of them along.
Leadership 04.13.23
The Builder's Daily Thanks You For 2 Magical Years, & Counting
This moment, for just one moment, is about saying thanks for giving us a shot at being a "who" in your life, rather than just a "what."
Technology 04.12.23
To 'Make Hay While The Sun Shines,' It's Real-Time Or Bust
The moment a trend appears to have taken clear hold on what's coming next, and what should come after that, wait five minutes. Like as not, the complexion may look entirely different.
Leadership 04.06.23
As Buy-Downs And Incentives Drive Sales, New Product Will Jump-Start Next Upturn
It's the true entry-level buyer, and builders' typical early cycle pivot to new product, locations, and features that draw them in, that will signal the next uptick. That buyer's still priced out.
Leadership 03.09.23
Here's Why Builders Don't Panic As Economic Storm Clouds Gather
Rather few strategists among higher-volume homebuilders believe the December 2022 to February 2023 lift will evolve into a sustainable reboot of exuberant demand. That doesn't faze them.
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