TBDHomebuilder Strategies

Four Futures of Homebuilding: Which One Are You Ready For?

Leadership

Four Futures of Homebuilding: Which One Are You Ready For?

The future of U.S. homebuilding won’t unfold in a straight line. At Focus On Excellence, leaders will work through four bold scenarios that sharpen decisions for 2026—and reshape the industry by 2030.

Pulte’s Margin Discipline Defies A Price War Among The Big 3

Leadership

Pulte’s Margin Discipline Defies A Price War Among The Big 3

In Q2, Pulte bets on product mix and confidence-driven buyers. Margin-first strategy sets it apart from Lennar and D.R. Horton

Century Communities' People-First Edge Is No Soft Strategy

Leadership

Century Communities' People-First Edge Is No Soft Strategy

Century Communities EVP Jim Francescon unpacks how trust, transparency, and a people-powered culture fuel high performance — even in a volatile 2025 housing market.

Here's Why Randy Mickle Has Joined Drees At This Moment

Leadership

Here's Why Randy Mickle Has Joined Drees At This Moment

The new Southeast Regional President brings big, national builder experience to a multigenerational homebuilder with bold goals for its centennial.

Rate Buydowns: Temporary Fix, Long-Term Risk For Homebuilders

Marketing & Sales

Rate Buydowns: Temporary Fix, Long-Term Risk For Homebuilders

Financial incentives like mortgage rate buydowns may boost sales today, but builders using them broadly risk margin erosion, mispricing, and long-term strategic misalignment—especially those without Lennar-scale flexibility.

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Four Futures of Homebuilding: Which One Are You Ready For?

Leadership

Four Futures of Homebuilding: Which One Are You Ready For?

The future of U.S. homebuilding won’t unfold in a straight line. At Focus On Excellence, leaders will work through four bold scenarios that sharpen decisions for 2026—and reshape the industry by 2030.

Pulte’s Margin Discipline Defies A Price War Among The Big 3

Leadership

Pulte’s Margin Discipline Defies A Price War Among The Big 3

In Q2, Pulte bets on product mix and confidence-driven buyers. Margin-first strategy sets it apart from Lennar and D.R. Horton

Century Communities' People-First Edge Is No Soft Strategy

Leadership

Century Communities' People-First Edge Is No Soft Strategy

Century Communities EVP Jim Francescon unpacks how trust, transparency, and a people-powered culture fuel high performance — even in a volatile 2025 housing market.

Here's Why Randy Mickle Has Joined Drees At This Moment

Leadership

Here's Why Randy Mickle Has Joined Drees At This Moment

The new Southeast Regional President brings big, national builder experience to a multigenerational homebuilder with bold goals for its centennial.

Rate Buydowns: Temporary Fix, Long-Term Risk For Homebuilders

Marketing & Sales

Rate Buydowns: Temporary Fix, Long-Term Risk For Homebuilders

Financial incentives like mortgage rate buydowns may boost sales today, but builders using them broadly risk margin erosion, mispricing, and long-term strategic misalignment—especially those without Lennar-scale flexibility.

Homebuilder Strategies

Four Futures of Homebuilding: Which One Are You Ready For?

Leadership 08.29.25

Four Futures of Homebuilding: Which One Are You Ready For?

The future of U.S. homebuilding won’t unfold in a straight line. At Focus On Excellence, leaders will work through four bold scenarios that sharpen decisions for 2026—and reshape the industry by 2030.

Pulte’s Margin Discipline Defies A Price War Among The Big 3

Leadership 07.24.25

Pulte’s Margin Discipline Defies A Price War Among The Big 3

In Q2, Pulte bets on product mix and confidence-driven buyers. Margin-first strategy sets it apart from Lennar and D.R. Horton

Century Communities' People-First Edge Is No Soft Strategy

Leadership 07.10.25

Century Communities' People-First Edge Is No Soft Strategy

Century Communities EVP Jim Francescon unpacks how trust, transparency, and a people-powered culture fuel high performance — even in a volatile 2025 housing market.

Here's Why Randy Mickle Has Joined Drees At This Moment

Leadership 06.20.25

Here's Why Randy Mickle Has Joined Drees At This Moment

The new Southeast Regional President brings big, national builder experience to a multigenerational homebuilder with bold goals for its centennial.

Rate Buydowns: Temporary Fix, Long-Term Risk For Homebuilders

Marketing & Sales 06.20.25

Rate Buydowns: Temporary Fix, Long-Term Risk For Homebuilders

Financial incentives like mortgage rate buydowns may boost sales today, but builders using them broadly risk margin erosion, mispricing, and long-term strategic misalignment—especially those without Lennar-scale flexibility.