TBDdemographics
Land
Dirt And Demand: Connect The Dots Of Development To Come
When supply falls well below theoretical demand, comparing the "supply" of incomes to the "supply" of homes becomes essential. If prices rise while volume falls, that is an affordability crisis, not necessarily a housing industry problem.
Leadership
Embedded Insurance: A Winning Strategy for Young Homebuyers
Millennials, born between 1981-1997, and Gen Z, born after 1997, are the youngest generations eligible to buy a home. Together, the two cohorts accounted for three out of five home purchase mortgage applications in 2023.
Together with
Westwood Insurance Agency
Marketing & Sales
Household Growth Collapse Signals Future Demand Reset
How a demographics drought and policy shifts can upend long-term business planning and operations. Adapt and outperform, or else.
Marketing & Sales
Time Is Now — Evolve or Miss Out on Homebuyer Opportunity
Homebuilders risk falling behind as buyer behaviors evolve — data, technology, and AI offer the competitive edge needed to drive sales growth in an uncertain market.
Together with
Audience Town
Marketing & Sales
Demographic Shifts Reshape Homebuilding and Development Strategies
How migration trends, immigration, population declines, and housing shortages will reshape business models for homebuilders and developers in the next decade.
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TBDVOICES
Check out what some of the key voices in the industry have to say.
DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
MOST POPULAR
demographics
Land 03.12.25
Dirt And Demand: Connect The Dots Of Development To Come
When supply falls well below theoretical demand, comparing the "supply" of incomes to the "supply" of homes becomes essential. If prices rise while volume falls, that is an affordability crisis, not necessarily a housing industry problem.
Leadership 02.04.25
Embedded Insurance: A Winning Strategy for Young Homebuyers
Millennials, born between 1981-1997, and Gen Z, born after 1997, are the youngest generations eligible to buy a home. Together, the two cohorts accounted for three out of five home purchase mortgage applications in 2023.
Marketing & Sales 01.08.25
Household Growth Collapse Signals Future Demand Reset
How a demographics drought and policy shifts can upend long-term business planning and operations. Adapt and outperform, or else.
Marketing & Sales 10.23.24
Time Is Now — Evolve or Miss Out on Homebuyer Opportunity
Homebuilders risk falling behind as buyer behaviors evolve — data, technology, and AI offer the competitive edge needed to drive sales growth in an uncertain market.
Marketing & Sales 09.24.24
Demographic Shifts Reshape Homebuilding and Development Strategies
How migration trends, immigration, population declines, and housing shortages will reshape business models for homebuilders and developers in the next decade.
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