TBDcustomer segmentation
Land
Rosewood Communities Buy Nets UHG A Move-Up Platform
25-year old Rosewood's Upstate South Carolina products and land positions diversify Great Southern's affordable core legacy offerings, and give it positions more shielded from near-term price- and interest-rate-sensitive turbulence.
Leadership
Pace-Maker Incentives Get Amped Up As Rates Take A Toll
The issue most operators are keen to grasp right now is whether to compare recent drag on order levels to sequential – better than seasonal trends – of the first three quarters of 2023. Or, to more typical, pre-pandemic normal benchmarks.
Leadership
When It Comes To Market Share, Toll Owns Move-Up's Biggest Slice
While public peers – the ones that count on 25% to 40% of their sales going into an ever-more-challenging entry-level segment – compete in a crowded arena right now, Toll Brothers can forage for present and future opportunity "far from the madding crowd."
Leadership
Future-Proof The Home Purchase By Omitting Some ‘Moving Parts’
With prices, interest rates, bank credit, and local economies in flux, eliminating the random and adding certainty to homebuyers’ calculus makes first-time homeownership simpler.
Together with
Westwood Insurance Agency
Marketing & Sales
Demographics Data Reveal 2030s Tipping Point For U.S. Housing
Brookings Institution senior fellow William Frey's recent analysis of a 2nd release of data points from the Census Bureau's 2020 decennial census has three highlights market-rate residential real estate and construction strategists will appreciate are right in their wheelhouse.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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customer segmentation
Land 10.27.23
Rosewood Communities Buy Nets UHG A Move-Up Platform
25-year old Rosewood's Upstate South Carolina products and land positions diversify Great Southern's affordable core legacy offerings, and give it positions more shielded from near-term price- and interest-rate-sensitive turbulence.
Leadership 10.26.23
Pace-Maker Incentives Get Amped Up As Rates Take A Toll
The issue most operators are keen to grasp right now is whether to compare recent drag on order levels to sequential – better than seasonal trends – of the first three quarters of 2023. Or, to more typical, pre-pandemic normal benchmarks.
Leadership 08.25.23
When It Comes To Market Share, Toll Owns Move-Up's Biggest Slice
While public peers – the ones that count on 25% to 40% of their sales going into an ever-more-challenging entry-level segment – compete in a crowded arena right now, Toll Brothers can forage for present and future opportunity "far from the madding crowd."
Leadership 08.24.23
Future-Proof The Home Purchase By Omitting Some ‘Moving Parts’
With prices, interest rates, bank credit, and local economies in flux, eliminating the random and adding certainty to homebuyers’ calculus makes first-time homeownership simpler.
Marketing & Sales 08.07.23
Demographics Data Reveal 2030s Tipping Point For U.S. Housing
Brookings Institution senior fellow William Frey's recent analysis of a 2nd release of data points from the Census Bureau's 2020 decennial census has three highlights market-rate residential real estate and construction strategists will appreciate are right in their wheelhouse.
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