TBDcustomer satisfaction
Marketing & Sales
Why Customer Experience Will Impact Builder Outcomes in 2025
Referrals, repeat buyers, and reputation hinge on post-purchase care. Homebuilders who elevate CX will stand out in tough markets.
Together with
Constellation HomeBuilder Systems
Marketing & Sales
Why Homebuilders Should Stop Ignoring the Move-In Moment
Buyers don’t just want a new home — they want a seamless handoff into it. Concierge services may be the zero-cost amenity that becomes a new industry standard.
Marketing & Sales
An Industry-First Leap In Digital Homebuying Goes Live In Real-Time
Hayden Homes Unveils a Revolutionary Digital Platform Redefining Home Shopping, Design, and Purchase. Here's our exclusive analysis.
Marketing & Sales
Get CX Right Now, Or Else ... Set 7 Essentials For Customer Focus
"We are the last category in the world to adapt to modern customer experience and digital transformation,” said CEO and co-founder John Cecilian Jr.
Marketing & Sales
To Dial In Customers And Team Members, Get Past Outmoded Segments
A paradigm shift presents a compelling case for executive leaders in the homebuilding industry and beyond: To transcend outdated demographic models and build brands and cultures that resonate across generations.
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
MOST POPULAR
customer satisfaction
Marketing & Sales 07.23.25
Why Customer Experience Will Impact Builder Outcomes in 2025
Referrals, repeat buyers, and reputation hinge on post-purchase care. Homebuilders who elevate CX will stand out in tough markets.
Marketing & Sales 07.11.25
Why Homebuilders Should Stop Ignoring the Move-In Moment
Buyers don’t just want a new home — they want a seamless handoff into it. Concierge services may be the zero-cost amenity that becomes a new industry standard.
Marketing & Sales 11.13.24
An Industry-First Leap In Digital Homebuying Goes Live In Real-Time
Hayden Homes Unveils a Revolutionary Digital Platform Redefining Home Shopping, Design, and Purchase. Here's our exclusive analysis.
Marketing & Sales 05.17.24
Get CX Right Now, Or Else ... Set 7 Essentials For Customer Focus
"We are the last category in the world to adapt to modern customer experience and digital transformation,” said CEO and co-founder John Cecilian Jr.
Marketing & Sales 02.19.24
To Dial In Customers And Team Members, Get Past Outmoded Segments
A paradigm shift presents a compelling case for executive leaders in the homebuilding industry and beyond: To transcend outdated demographic models and build brands and cultures that resonate across generations.
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