TBDconsumer data
Marketing & Sales
A.I. Numbers Days Of New Home Sales Agents As 'Gatekeepers'
A deep-dive conversation with New Home Star founder David Rice on nearer-term impacts of A.I. on new home sales associates, and their role in business value creation. Get ready to pivot.
Together with
New Home Star
Marketing & Sales
New Would-Be Buyer Data Calls For New Ways To Win Them Over
Wick Marketing senior VP Barbara Wray and Audience Audit Inc. founder/president Susan Baier, recently tapped 1,350 recent buyer- and would-be buyer cohorts to learn what homebuilding sales, marketing, and customer care teams can do about the "trust gap."
Technology
Flux Is Not An Option ... How Homebuilders Manage It Is
When business variables seem each to be channeling their inner VIX index, and when each of those operational spinning plates bears directly on outcomes for every other priority area, agility and resilience emerge as anything but fodder for the B.S. detector.
Together with
Constellation Homebuilder Systems
Leadership
Unpacking Cancellations As The Market Anticipates Next Fed Bump
The big cause-effect factor in homebuilders' cancellation rates trace to recent moves at the Fed. So, when, not if, the Fed continues to raise borrowing costs, expect can rates to spike more, with greater impact on businesses.
Leadership
A Price-To-Market Chapter Begins To Reset The Back Half Of 2022
Just the way builders revolutionized a tech-enabled, friction-freer homebuyer experience in Spring 2020, they now face the need to transform their product development and build-cycle for a higher-interest rate new normal.
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TBDVOICES
Check out what some of the key voices in the industry have to say.
TERI SLAVIK-TSUYUKI
WELLNESS & THE BUILT ENVIRONMENT
A $275 Billion Opportunity Calls: Wellness Placemaking And Homes
An exclusive The Builder’s Daily content series — brought to you by our Dream Team's Teri Slavik-Tsuyuki — on wellness and well-being in residential construction and real estate.
SCOTT COX
LAND PLANNING MASTER CLASS
The Wild, Wild, Wild West Of Water And The Future Of Homebuilding
From Scott Cox, everything you never wanted to have to know about water and what it means to the future of community development West of the Rockies.
KEN PINTO
HOW MUCH IS THE MILK?
As Inflation Surges, Time Is Money: Here's How Builders Can Cut Both
Our MasterClass series with Ken Pinto focuses on a cause-and-effect approach to reducing construction costs by giving suppliers SKU and lead-time information to optimize their own channels.
FRANK ANTON
BY THE NUMBERS
It Rhymes With Trouble And Flashes Orange Before It Goes Red
For Frank Anton, the strongest signals in housing are ones that impact a stark 'fundamentals' gap between households' payment power and the combo of asking prices and monthly costs. Data, evidence, action.
MOST POPULAR
consumer data
Marketing & Sales 06.15.23
A.I. Numbers Days Of New Home Sales Agents As 'Gatekeepers'
A deep-dive conversation with New Home Star founder David Rice on nearer-term impacts of A.I. on new home sales associates, and their role in business value creation. Get ready to pivot.
Marketing & Sales 06.09.23
New Would-Be Buyer Data Calls For New Ways To Win Them Over
Wick Marketing senior VP Barbara Wray and Audience Audit Inc. founder/president Susan Baier, recently tapped 1,350 recent buyer- and would-be buyer cohorts to learn what homebuilding sales, marketing, and customer care teams can do about the "trust gap."
Technology 06.01.23
Flux Is Not An Option ... How Homebuilders Manage It Is
When business variables seem each to be channeling their inner VIX index, and when each of those operational spinning plates bears directly on outcomes for every other priority area, agility and resilience emerge as anything but fodder for the B.S. detector.
Leadership 07.22.22
Unpacking Cancellations As The Market Anticipates Next Fed Bump
The big cause-effect factor in homebuilders' cancellation rates trace to recent moves at the Fed. So, when, not if, the Fed continues to raise borrowing costs, expect can rates to spike more, with greater impact on businesses.
Leadership 06.30.22
A Price-To-Market Chapter Begins To Reset The Back Half Of 2022
Just the way builders revolutionized a tech-enabled, friction-freer homebuyer experience in Spring 2020, they now face the need to transform their product development and build-cycle for a higher-interest rate new normal.
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