TBDaverage selling price
Leadership
Risky Business: How Trust Can Offset Angst Buying A New Home
For new-home buyers – especially those experiencing the rite of passage into homeownership for the first time – trust and risk are entangled in a present full of uncertainty and volatility.
Together with
Westwood Insurance Agency
Capital
Margin Pressure Mounts In A Higher-For-Longer Marathon
The squeeze on private homebuilders' margins comes from three key sources: High mortgage rates eroding demand, leading to greater price concessions; tighter credit access, leading to higher borrowing costs; and land price inflation due to lot supply constraints.
Capital
Spring Thaw Beats Expectations But Are Sales Gains For Keeps?
Accounting for at least some of the lift, builders' now widely-practiced monthly payment value proposition has served as a reliable workhorse, especially since those who have very good reasons to buy a home have so little else to consider.
Capital
Homebuilding's Biggest Challenge For Q4 2022: Setting The Floor
Price, pace, and product are all in play in the wake of the impacts of inflation, schedule disruptions, and soaring rates. Expect the winners to be first to market with new prices, new products, and new absorption rate momentum.
Leadership
Homebuilders Re-ignite Sales Toolkits As Markets Lose Steam
After a two-year pause-button on all-points, fully-activated strategic selling, now builders are hitting "play," as they work to navigate to a normal demand level they can live with.
Together with
FTS
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DEBORAH BLAKE
EVERYTHING 55+
Best-Laid Plans — How to Drive Success With 55+ Communities
Location, amenities, land plan, and future-proofed homes ... the first of a multi-episode series from Ipsum Group Principal and Founder Deborah Blake
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average selling price
Leadership 06.05.24
Risky Business: How Trust Can Offset Angst Buying A New Home
For new-home buyers – especially those experiencing the rite of passage into homeownership for the first time – trust and risk are entangled in a present full of uncertainty and volatility.
Capital 11.14.23
Margin Pressure Mounts In A Higher-For-Longer Marathon
The squeeze on private homebuilders' margins comes from three key sources: High mortgage rates eroding demand, leading to greater price concessions; tighter credit access, leading to higher borrowing costs; and land price inflation due to lot supply constraints.
Capital 03.23.23
Spring Thaw Beats Expectations But Are Sales Gains For Keeps?
Accounting for at least some of the lift, builders' now widely-practiced monthly payment value proposition has served as a reliable workhorse, especially since those who have very good reasons to buy a home have so little else to consider.
Capital 09.22.22
Homebuilding's Biggest Challenge For Q4 2022: Setting The Floor
Price, pace, and product are all in play in the wake of the impacts of inflation, schedule disruptions, and soaring rates. Expect the winners to be first to market with new prices, new products, and new absorption rate momentum.
Leadership 06.28.22
Homebuilders Re-ignite Sales Toolkits As Markets Lose Steam
After a two-year pause-button on all-points, fully-activated strategic selling, now builders are hitting "play," as they work to navigate to a normal demand level they can live with.
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