TBDartificial intelligence

Come What May, A New Emerging Generation Of Adults Awaits Solutions

Marketing & Sales

Come What May, A New Emerging Generation Of Adults Awaits Solutions

It's time now to look at affordability through two lenses: Bending cost curves downward and bending payment power, and motivation upward to meet at a new, more expansive level of attainability.

Home Tech Influencer Honored With Leaders In Other Sectors

Technology

Home Tech Influencer Honored With Leaders In Other Sectors

Toll Brothers president of Smart Home Technologies Felicia Ratka recognized by Women We Admire as a Top 50 Tech leader.

Why Marketing Matters More During An Early-Stage Downturn

Marketing & Sales

Why Marketing Matters More During An Early-Stage Downturn

The temptation to look at marketing — and customer research — costs as an expense-savings opportunity as unit volume and revenues decline is growing. Here's a case for looking for something else to cut.

Transparency's Path To Trust Puts Data To Work On Buyer Experience

Marketing & Sales

Transparency's Path To Trust Puts Data To Work On Buyer Experience

Zeroing in on part of the pain in residential real estate and construction's building lifecycle -- lack of transparency -- a new combination seeks to apply proptech data solutions.

Price And Profit: Homebuilders Walk A Fine Line At A Tricky Time

Leadership

Price And Profit: Homebuilders Walk A Fine Line At A Tricky Time

You may be able to raise prices -- especially as costs surge -- but should you? Algorithms may have one answer. And there may be other choices.

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Come What May, A New Emerging Generation Of Adults Awaits Solutions

Marketing & Sales

Come What May, A New Emerging Generation Of Adults Awaits Solutions

It's time now to look at affordability through two lenses: Bending cost curves downward and bending payment power, and motivation upward to meet at a new, more expansive level of attainability.

Home Tech Influencer Honored With Leaders In Other Sectors

Technology

Home Tech Influencer Honored With Leaders In Other Sectors

Toll Brothers president of Smart Home Technologies Felicia Ratka recognized by Women We Admire as a Top 50 Tech leader.

Why Marketing Matters More During An Early-Stage Downturn

Marketing & Sales

Why Marketing Matters More During An Early-Stage Downturn

The temptation to look at marketing — and customer research — costs as an expense-savings opportunity as unit volume and revenues decline is growing. Here's a case for looking for something else to cut.

Transparency's Path To Trust Puts Data To Work On Buyer Experience

Marketing & Sales

Transparency's Path To Trust Puts Data To Work On Buyer Experience

Zeroing in on part of the pain in residential real estate and construction's building lifecycle -- lack of transparency -- a new combination seeks to apply proptech data solutions.

Price And Profit: Homebuilders Walk A Fine Line At A Tricky Time

Leadership

Price And Profit: Homebuilders Walk A Fine Line At A Tricky Time

You may be able to raise prices -- especially as costs surge -- but should you? Algorithms may have one answer. And there may be other choices.

artificial intelligence

Come What May, A New Emerging Generation Of Adults Awaits Solutions

Marketing & Sales 10.26.22

Come What May, A New Emerging Generation Of Adults Awaits Solutions

It's time now to look at affordability through two lenses: Bending cost curves downward and bending payment power, and motivation upward to meet at a new, more expansive level of attainability.

Home Tech Influencer Honored With Leaders In Other Sectors

Technology 10.14.22

Home Tech Influencer Honored With Leaders In Other Sectors

Toll Brothers president of Smart Home Technologies Felicia Ratka recognized by Women We Admire as a Top 50 Tech leader.

Why Marketing Matters More During An Early-Stage Downturn

Marketing & Sales 08.10.22

Why Marketing Matters More During An Early-Stage Downturn

The temptation to look at marketing — and customer research — costs as an expense-savings opportunity as unit volume and revenues decline is growing. Here's a case for looking for something else to cut.

Transparency's Path To Trust Puts Data To Work On Buyer Experience

Marketing & Sales 10.27.21

Transparency's Path To Trust Puts Data To Work On Buyer Experience

Zeroing in on part of the pain in residential real estate and construction's building lifecycle -- lack of transparency -- a new combination seeks to apply proptech data solutions.

Price And Profit: Homebuilders Walk A Fine Line At A Tricky Time

Leadership 10.20.21

Price And Profit: Homebuilders Walk A Fine Line At A Tricky Time

You may be able to raise prices -- especially as costs surge -- but should you? Algorithms may have one answer. And there may be other choices.