TBD55-plus

Discretionary Buyers — AKA Baby Boomers — Reclaim Focus

Marketing & Sales

Discretionary Buyers — AKA Baby Boomers — Reclaim Focus

Both "younger" and "older" Baby Boom buyers in the market tend to be classic discretionary purchasers, versus adult "rental refugee" households looking to cross the Rubicon to homeownership, or ones compelled to seek larger living space due to expanding family formation.

How To Remap Residential Projects To Avoid Entitlement Risk

Land

How To Remap Residential Projects To Avoid Entitlement Risk

As localities seize ever greater powers to stop, stall, or support new home and community development, new approaches to sustained investment in local quality of life may offer ways forward.

Q4 Deals: Lennar Lands Carolina Coastal Stalwart Realstar Homes

Land

Q4 Deals: Lennar Lands Carolina Coastal Stalwart Realstar Homes

As tertiary market power shift brightens local market attraction, small deals become a big deal in new-normal M&A.

Pandemic-Era New Normal Segments: 50+ Is The New 55+

Marketing & Sales

Pandemic-Era New Normal Segments: 50+ Is The New 55+

As Dream Finders Homes unveils its active adult game plan, it starts by including a spryer customer set. Here's why that's a game-changer.

With Pandemic-Etched Clarity, 55-Plus Americans Crave Purpose

Marketing & Sales

With Pandemic-Etched Clarity, 55-Plus Americans Crave Purpose

A more sharply-defined priority around purpose now goes along with health, family, and finance as a must for well-being. And that post-pandemic definition makes a difference to builders.

-
Discretionary Buyers — AKA Baby Boomers — Reclaim Focus

Marketing & Sales

Discretionary Buyers — AKA Baby Boomers — Reclaim Focus

Both "younger" and "older" Baby Boom buyers in the market tend to be classic discretionary purchasers, versus adult "rental refugee" households looking to cross the Rubicon to homeownership, or ones compelled to seek larger living space due to expanding family formation.

How To Remap Residential Projects To Avoid Entitlement Risk

Land

How To Remap Residential Projects To Avoid Entitlement Risk

As localities seize ever greater powers to stop, stall, or support new home and community development, new approaches to sustained investment in local quality of life may offer ways forward.

Q4 Deals: Lennar Lands Carolina Coastal Stalwart Realstar Homes

Land

Q4 Deals: Lennar Lands Carolina Coastal Stalwart Realstar Homes

As tertiary market power shift brightens local market attraction, small deals become a big deal in new-normal M&A.

Pandemic-Era New Normal Segments: 50+ Is The New 55+

Marketing & Sales

Pandemic-Era New Normal Segments: 50+ Is The New 55+

As Dream Finders Homes unveils its active adult game plan, it starts by including a spryer customer set. Here's why that's a game-changer.

With Pandemic-Etched Clarity, 55-Plus Americans Crave Purpose

Marketing & Sales

With Pandemic-Etched Clarity, 55-Plus Americans Crave Purpose

A more sharply-defined priority around purpose now goes along with health, family, and finance as a must for well-being. And that post-pandemic definition makes a difference to builders.

55-plus

Discretionary Buyers — AKA Baby Boomers — Reclaim Focus

Marketing & Sales 03.29.23

Discretionary Buyers — AKA Baby Boomers — Reclaim Focus

Both "younger" and "older" Baby Boom buyers in the market tend to be classic discretionary purchasers, versus adult "rental refugee" households looking to cross the Rubicon to homeownership, or ones compelled to seek larger living space due to expanding family formation.

How To Remap Residential Projects To Avoid Entitlement Risk

Land 04.18.22

How To Remap Residential Projects To Avoid Entitlement Risk

As localities seize ever greater powers to stop, stall, or support new home and community development, new approaches to sustained investment in local quality of life may offer ways forward.

Q4 Deals: Lennar Lands Carolina Coastal Stalwart Realstar Homes

Land 10.01.21

Q4 Deals: Lennar Lands Carolina Coastal Stalwart Realstar Homes

As tertiary market power shift brightens local market attraction, small deals become a big deal in new-normal M&A.

Pandemic-Era New Normal Segments: 50+ Is The New 55+

Marketing & Sales 08.25.21

Pandemic-Era New Normal Segments: 50+ Is The New 55+

As Dream Finders Homes unveils its active adult game plan, it starts by including a spryer customer set. Here's why that's a game-changer.

With Pandemic-Etched Clarity, 55-Plus Americans Crave Purpose

Marketing & Sales 06.15.21

With Pandemic-Etched Clarity, 55-Plus Americans Crave Purpose

A more sharply-defined priority around purpose now goes along with health, family, and finance as a must for well-being. And that post-pandemic definition makes a difference to builders.