TBD Marketing & Sales
Demystifying post-COVID customers means sailing uncharted seas of engagement, nurturing, service and delight. It's also the key to success.
Marketing & Sales
From Daunting To Doable: How To Get Baby Boomers To Move
When marketing to the 55+ crowd, homebuilders need to serve as a helpful, knowledgeable resource to pull consumers into their active adult new-home communities.
Marketing & Sales
The Boom is Here, The Boom Is Now—What's Next For Builders?
The massive 55+ population and the high stakes of living to 100 offer immense opportunities for developers and homebuilders.
Marketing & Sales
Homebuilding's Top 10 Trends In '24: No. 9 Tons Of Grand Opens
'Coming soon' and 'Grand Opening' pins on homebuilding operators' local area "find your new home" neighborhoods scheduled to open in early 2024 are – quite literally – all over the map in the nation's hotbeds of new construction and real estate.
Technology
Getting Beyond The A.I. Hype: Tips From A Long-Trusted Advisor
“It's the 80-20 rule. People who are willing to change – they'll grasp it quickly. Other people will not grasp it until they have to, or because they're forced to, or it becomes the norm. They won’t be the leaders or the most successful." -- Al Trellis
Marketing & Sales
2024's Top 10 New Trends In Homebuilding: No. 4 Price Drops
Success – homebuilding, and residential development senior strategists and principals must consider as a better-than-expected 2023 winds down – may be the enemy.
Together with
New Home Star
Marketing & Sales
Here's What's At The Root Of A Resilient Plan Post NAR Verdict
While either direct or knock-on effects of the ruling against the NAR remain in the more-questions-than-answers mode, three root-cause matters make up the opportunity-risk axis for homebuilders and their customers.
Together with
New Home Star
