Leadership
Beyond The Headlines With Landsea Homes' Mike Forsum
An in-depth conversation revealing insights into a culture of capability, deal details, Landsea's focus on standing out from peers, and its playbook for acquisitions at a moment Forsum calls 'tough sledding.'
Marketing & Sales
A Shift From The 'Demand Pool' To A Particular Buyer You Serve
On top of already-high and upwardly creeping house prices, the higher interest rates push, the more FOMO – for many first-time and entry-level home seekers – pivots to PO, for priced-out, or WIO, for waiting-it-out.
Together with
New Home Star
Leadership
We Salute The Life Of Game-Changer Gerry McCaughey: RIP
Gerard McCaughey, who died this week after an illness at the age of 64, took personally a self-anointed role as a crusader for improvement, evolution, and potential impact homebuilders should expect of themselves.
Land
Landsea Adds Colorado To Its Map With Richfield Homes Deal
Another week, another deal as homebuilding's M&A juggernaut grinds forward, reshaping the new residential real estate and construction balances of power.
Together with
FTS
Policy
Trailblazers '23: Frolic Resets Property's Value Creation Model
A property owner's ability to generate added revenue is at least part of the equation of bending cost curves down and human capability curves up to put more of America's total universe into a surer, safer way into decent housing access.
